We engaged with Caxy for two years, 2013 to 2015. In two years, we re-branded the organization including the logo, purpose statement, brand book, and website. Caxy embraced “Code Creative” as a mantra for the organization. Caxy values both creativity in design and programming and recognizes that code is creative. In 2014 we led an agile transformation that established scrum as the Caxy delivery method. The branding and agile operations process positioned Caxy to become a top agile software development firm in Chicago.
Caxy works with brands like Google, Motorola, The SIFMA Foundation, The Field Museum, Rush University Medical Center, Northwestern University, UpTake, Experian, American Dental Association, Salter Labs, The International Code Council, and Good Gaming to name just a few.
Caxy is a leading partner with Acquia for DXP implementations. That said, Caxy also provides custom software development in modern JavaScript frameworks.
Awards & Mentions
- Clutch 1000
- Best Laravel Developers
- Open Source Specialists
- Software Developers
Deliverables
- Brand
- Digital Strategy
- Creative Direction
Client
Caxy Interactiveve
Year
2013 to 2015
Form & Function
Updating a brand takes deep listening. Hearing what a brand is trying to say to deliver a refined brand purpose that is as compelling as it looks.
Caxy Deep Blue
#041c25
Caxy Deep Red
#dd0031
Caxy Blue
#154051
What We Elevated
When we think “brand,” we think holistically. We created more than a logo for Caxy. We created an entire branded environment. Complete with wall signage, interior design, and even furniture selection and implementation. The industrial size Starbucks coffee machine was just a bonus.
We Provide Creative Direction
DELIVERABLES
- Brand Strategy
- Logo Type
- Logo Symbol
- Voice & Tone
- Brand Tagline
